The MVπ Talent Acquisition & Strategic Reputation Management agency
is focused on how the truth differentiates, attracts and builds people’s trust
in a world of lies, bots and distorted brands.
What you say and do.
What you look and sound like.
How you treat people.
How you make them feel.
What you stand for.
What you promise.
What you are after.
All these created and curated perceptions by you,
are Υou to the world.
A Solid Brand Identity Creation Process has a very distinct sequence in the order of succession:
Profilers & Brand Strategists are
1. Profiling / Researching
2. Clarifying Strategy
UI & UX Designers / Programmers are:
3. Designing Identity
Brand Strategists & Marketing aligned are :
4. Creating Touchpoints
5. Managing Assets
Marketers don’t deliver because their job can’t be done. Marketers are not supposed to find the message nor identify the Brand's DNA. Their job is to spread the message. Designers on the other hand, are there to visually represent the message, not mess with the message.
So let’s get back to basics. How much equals 1+1 ? If you have to find the message in order to spread the message, it's time to turn to truth and switch from hustling to copying others, to essential presence. Time to drop overexposure and focus on statement. First profiling, then design, then marketing.
A solid Brand is about the truth. Your truth.
Your brand’s core and verbal identity including: your founder’s truth, brand’s ethos, your authentic target audience, your unique offering, your brand’s messaging, and your brand’s verbal guidelines, get all your team members inspired and in sync. This strategy builds cultural and marketing assets with speed and accuracy, spreading your brand message eloquently, effectively and consistently throughout all your and your brand’s interactions.
And along, your brand starts defining and leveraging its equity.
So, while you are aware that your physical and digital footprint
both speak about you and your Brand,
Do they really speak you?
MVπ is a sophisticated profile branding strategy agency
created to solidify you and your brands truth as it is,
reflecting it, respectfully back to the world.
From being disguised and undefined
to being an authentic and memorable brand identity,
personally and as a business.
The process is simple, unbiased and pragmatic.
Your actual truth all the way.
Enough with the fluff.
Phase 1:
iAm
iKnow my talk
Phase 2:
iBrand
iOwn my talk
Phase 3:
iLead
iWalk my talk
If you're ready to decode your story,
in order to encode & finally solidify your Brand,
meet the MV Profile & Brand Strategists and experience branding your individuality,
the Socratic Elite Truth Telling way.